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DEPARTMENT OF MARKETING MANAGEMENT ASSESSING THE EFFECT OF MARKETING STRATEGY ON ... ID. No: SGS/0342/2012A JULY, 2021 ADDIS ABABA, ETHIOPIA . ASSESSING THE EFFECT OF MARKETING STRATEGY ON MARKET PERFORMANCE: THE CASE OF ST. ... several fundamental questions guide this research. Marketing strategy determines the choice of segments, target ...
A Thesis Paper Submitted to the St. Mary‟s University School of Graduate Studies in Partial Fulfillment of the Requirement for Degree in Master of Marketing Management: Atnafu, Shimels: Jan-2024: Factors Affecting the sales volume. of Community Pharmacies in Addis Ababa: Tsehaye, Nabayt: Jan-2024
complete this paper. First, I would like to acknowledge my supervisor Dr. Ephrem Assefa for the unreserved and valuable advice on each step of the research paper. Special thanks to the employees of the selected insurance who provide all the necessary information about customer satisfaction.
users in addis ababa, ethiopia by getnet endazenaw a thesis submitted to st. mary university; school of graduate studies in partial fulfilement of the requerements for the award of the degree of master of marketing management may, 2019 addis ababa, ethiopia
DEPARTMENT OF MARKETING MANAGEMENT FACTORS AFFECTING EXPORT MARKETING PERFORMANCE OF ETHIOPIAN COFFEE BY DAWIT ALEMU ADVISOR: GETIE ANDUALEM (PHD) Thesis submitted to the school of graduate studies of Addis Ababa University in partial fulfillment of the requirements of the degree of master of Arts in Marketing Management July, 2020
I, the undersigned, declare that this research paper entitled, "The Effect of Marketing Information System on Marketing Decisions: Evidence from Soap and Detergent Industries in Addis Ababa" is the outcome of my own effort and study. All sources of the materials used for this study have been duly acknowledged.
Marketing Management Graduate Studies Program ... By: Kalkidan Nigussie Advisor: Dr.Getie Andualem June, 2019 Addis Ababa, Ethiopia . 2 Board of Examiners Approval Sheet This is to certify that the thesis entitled; Assessment on marketing strategies and challenges of ... declare that the research paper entitled "Assessment on marketing strategies
The objective of this study was to examine the effect of customer relationship management on customer loyalty for the case of Dashen Bank and Commercial bank of Ethiopia. The researcher used the behavioral components of CRM i.e. Key customers focus, Knowledge management, CRM Organization and Technology based-CRM as independent variables to ...
department of marketing management the effect of marketing strategy on micro and small enterprises sales performance: evidence from service sector in addis ababa, in the case of kirkos subcity by: seble hailemariam approved by board of examiners research advisor signature getie andualem (phd)
department of marketing management post graduate studies challenges and prospects of new product development- the case of nyala insurance s.c by - hana geremew advisor-asfaw yilma(phd) research proposal for partial fulfillment of the requirement for masters degree in marketing management july, 2020 addis ababa- ethiopia